Our Charitable Partnerships
Giving Back to Causes That Matter
Almost 1 in 2 Australians will be diagnosed with cancer in their lifetime.
A range of cancers have directly or indirectly, heavily impacted the team here, and our community of clients. The impact of cancer affects not just the individual. It's friend's, family, business, and it is bloody scary if we are honest.
Mental health & causes that help people get an opportunity to find success, are close to our heart too. Our belief is one opportunity or moment can change the trajectory of someone's life forever.
Historically, we have donated to various causes occasionally over the years. We have made the decision in 2025 to be far more active and consistent in supporting a number of causes that mean a lot to us and our business community. Because if not now, when?
We not at the size yet were we can donate like a publicly listed company, but we can do our part by donating consistently, raising awareness, and encouraging others in our growing stable of businesses to do the same.
Our intention is to be donating at least 1% of all revenue from every workshop, every event, every coaching & advisory session, by the end of the year. We hope to lift that percentage in the future as we continue to expand the number of businesses we support.
150,000+
Australians are diagnosed with cancer every year. That is about the same size as Cairns, Toowoomba, or Darwin.
42.9%
Australians aged 16–85 years have experienced a mental disorder at some point in their lives.
1%
Of every client’s investment in our coaching services contributes to meaningful charity support by the end of 2025.
69%
Cancer survival rates in Australia have improved to 69% thanks to research and donations.
Community Support Impact
A small amount from every client’s investment, every month, goes directly towards our stable of charities. In addition to this ongoing commitment, we will also raise funds through community events we host throughout the year.
Meaningful Impact Together!
We're proud of a large number of our clients who are now in a position to give back and do so, some in incredible volume, to many other charities and causes that mean something to them.
You know who you are, and a special mention to Team Star Wars: Cars 888 & 999 on the Variety B2B Bash, and the CEO Sleepouts of last year.
Make a difference
By working with us, you’re not just investing in your business, you’re also part of a business community that believes in paying it forward, are incredibly generous with time and money, supporting causes that matter, and making a real difference.
Everyone can start somewhere.
At Growth Potential, we believe in using our success to make a positive impact..
As a small business ourselves, we understand the value of giving back. That’s why we’ve committed to donating 1% of our turnover to support six incredible charities. Our aim is not only donate, but to help raise awareness and encourage other business owners to follow suit and incorporate charitable giving into their own business practices.
By partnering with these organisations, we hope to make a meaningful difference in the lives of Australians facing cancer, mental health challenges, and childhood disadvantage.
Transforming Cancer Treatment
Chris O’Brien Lifehouse is a world-class cancer treatment centre offering comprehensive, patient-focused care. Founded in memory of Professor Chris O’Brien, it integrates research, treatment, and emotional support in one facility.
Why We Support Chris O’Brien Lifehouse
They provide cutting-edge cancer care and treatment under one roof.They prioritise patient wellbeing alongside medical treatment.Donations help fund research and innovation for better cancer outcomes.
Join us in supporting Chris O’Brien Lifehouse: Donate Now
Supporting Mental Health Research
Mental health affects 1 in 5 Australians, and the Black Dog Institute is leading the way in research, education, and support for mental health issues. They focus on innovative, evidence-based solutions to improve mental health and wellbeing for all Australians.
Why We Support Black Dog Institute
They work to reduce the stigma surrounding mental health.Their research is crucial for improving mental health treatment.They provide resources and support for those struggling with mental health issues.
Join us in supporting Black Dog Institute: Donate Here
Funding Research to End Breast Cancer
Breast cancer is the most commonly diagnosed cancer among Australian women. The National Breast Cancer Foundation (NBCF) is Australia’s leading organisation funding life-saving breast cancer research with the goal of zero deaths by 2030.
Why We Support NBCF
Every day, 57 Australians are diagnosed with breast cancer.Research is the key to early detection and better treatment.NBCF receives no government funding, relying entirely on donations.
Join us in supporting NBCF: Donate Now
Fighting Australia’s Deadliest Skin Cancer
Australia has the highest melanoma rates globally. Melanoma Institute Australia leads in research, treatment, and education to reduce melanoma deaths, with groundbreaking treatments already saving lives.
Why We Support MIA
1 Australian dies from melanoma every 6 hours.Research is leading to better treatments and early detection.MIA is working towards a melanoma-free future.
Join us in supporting MIA: Donate Now
Helping Australian Children Thrive
The Smith Family supports disadvantaged Australian children by providing resources to help them succeed in education and life, overcoming financial, social, and educational barriers to break the cycle of poverty.
Why We Support The Smith Family
They focus on education as a pathway out of poverty.They provide essential resources like school supplies, mentorship, and tutoring.The Smith Family is committed to giving every child a chance to thrive.
Join us in supporting The Smith Family: Donate Here
Helping Kids in Need
Variety Australia is dedicated to supporting children who are sick, disadvantaged, or living with a disability. Their work includes funding mobility equipment, educational resources, and community programs that give kids the support they need to thrive.
Why We Support Variety
They provide life-changing grants for children facing serious challenges.They help kids access education, sport, and vital healthcare.Every donation directly impacts a child’s quality of life and future opportunities.
Join us in supporting Variety: Donate Now
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
Guy Hawkins
President of Sales
